Authored by the expert who managed and guided the team behind the Brazil Property Pack
Yes, the analysis of Florianópolis' property market is included in our pack
House prices in Florianópolis are unlikely to go down in the near future, with the market showing continued upward momentum throughout 2025. The city's residential property market has experienced significant growth, outpacing Brazil's national average by a substantial margin, and analysts forecast this trend will persist into 2026.
If you want to go deeper, you can check our pack of documents related to the real estate market in Florianópolis, based on reliable facts and data, not opinions or rumors.
Florianópolis house prices increased by 9.98% year-over-year as of mid-2025, significantly outperforming Brazil's national average.
The market shows strong fundamentals with rising construction activity, growing population, and robust demand from both residents and investors.
| Market Indicator | Current Status | Trend |
|---|---|---|
| Annual Price Growth | 9.98% | Strong upward |
| Average Apartment Price/m² | R$14,169 - R$17,435 | Rising |
| Average House Price/m² | R$9,865 - R$11,229 | Increasing |
| New Construction | 12% increase vs 2024 | Growing |
| Population Growth | 1.06% annually | Positive |
| Rental Price Growth | 12.92% year-over-year | Strong upward |
| Mortgage Rates | 10.91% | Rising |
What have house prices in Florianópolis done over the past 12 months?
House prices in Florianópolis have experienced robust growth over the past 12 months, increasing by 9.98% year-over-year as of September 2025.
This growth rate significantly exceeds Brazil's national average, positioning Florianópolis as one of the country's strongest performing real estate markets. The city's residential property sector has shown remarkable resilience despite broader economic challenges in Brazil.
The price increases have been driven by strong demand from both local buyers and investors attracted to the city's growing tech sector and quality of life. Premium beachfront areas and neighborhoods close to the technology hub have seen even higher appreciation rates, with some reaching double-digit growth.
As of September 2025, the median apartment price in Florianópolis stands at approximately R$2,806,567, reflecting the sustained upward pressure on property values throughout the year.
How do Florianópolis price changes compare to Brazil's national average over five years?
Florianópolis has dramatically outperformed Brazil's national real estate market over the past five years, with property prices rising approximately 36.34% compared to just 17.6% for the country overall.
This represents more than double the national appreciation rate, highlighting Florianópolis as an exceptional growth market within Brazil's real estate landscape. The city's superior performance reflects its unique position as a major technology hub and desirable coastal destination.
The five-year comparison reveals consistent outperformance year after year, not just a recent surge. This sustained growth pattern demonstrates the underlying strength of Florianópolis's real estate fundamentals and its appeal to both domestic and international buyers.
The substantial gap between local and national price appreciation indicates that Florianópolis has evolved into a premium market with its own dynamics, largely decoupled from broader Brazilian real estate trends.
It's something we develop in our Brazil property pack.
What is the current average price per square meter for apartments and houses in Florianópolis?
The current average price per square meter for apartments in Florianópolis ranges from R$14,169 to R$17,435, with premium locations commanding up to R$20,000 per square meter.
Houses in Florianópolis average between R$9,865 to R$11,229 per square meter, depending on location, features, and proximity to key amenities like beaches or the technology district. The price differential between apartments and houses reflects the higher land costs and construction complexity associated with multi-story buildings.
Premium beachfront apartments and properties in established neighborhoods like Lagoa da Conceição or Jurerê Internacional can reach the upper end of these ranges. Meanwhile, emerging areas and properties requiring renovation typically fall toward the lower end of the price spectrum.
These prices position Florianópolis among Brazil's most expensive real estate markets, reflecting both the city's desirability and the limited supply of quality properties in prime locations.
How many residential properties are currently listed for sale compared to a year ago?
The number of residential properties listed for sale in Florianópolis has increased compared to a year ago, with inventory showing a notable uptick across various neighborhoods.
In certain high-demand areas, the number of unsold new houses has increased by 53% from 2023 to 2024, with this trend continuing into 2025 as more development projects reach completion. This increase in available inventory has been driven by developers bringing new construction projects to market.
However, this inventory increase hasn't translated into downward price pressure, as demand continues to match or exceed supply. The additional listings represent new construction rather than distressed sales, indicating a healthy market expansion rather than a correction.
The increased inventory provides buyers with more options while maintaining competitive pricing, suggesting a balanced market dynamic rather than oversupply concerns.
What is the average time a property stays on the market before selling in Florianópolis?
Properties in Florianópolis currently spend an average of 37 days on the market before selling, indicating a relatively fast-moving real estate market.
This timeframe reflects strong buyer demand and competitive pricing in the local market. Well-priced properties in desirable locations often sell more quickly, while properties requiring significant updates or in less favorable areas may take longer.
The relatively short time on market demonstrates the underlying strength of buyer demand in Florianópolis and suggests that properly priced properties find buyers efficiently. This metric also indicates that the market hasn't become oversaturated despite increased inventory.
Compared to many other Brazilian cities, Florianópolis's 37-day average selling time reflects a healthy, liquid real estate market where transactions occur at a steady pace.
Don't lose money on your property in Florianópolis
100% of people who have lost money there have spent less than 1 hour researching the market. We have reviewed everything there is to know. Grab our guide now.
How many new housing units are being built this year compared to last year?
Construction of single-family homes in Florianópolis is up 12% in 2025 compared to 2024, reflecting continued confidence in the local real estate market.
This increased construction activity demonstrates developers' optimism about future demand and their willingness to invest in new projects. The growth in construction also indicates that the market can absorb additional supply without significant price corrections.
The 12% increase in new housing construction aligns with population growth and economic expansion in the region. Much of this new construction is concentrated in emerging neighborhoods and areas with good infrastructure connectivity.
The robust construction activity also reflects the availability of financing for developers and sustained buyer interest in newly built properties, particularly those offering modern amenities and energy-efficient features.
What is the current mortgage interest rate in Brazil and how has it changed?
The current average mortgage interest rate in Brazil stands at 10.91% as of September 2025, representing an increase from 9.98% in February 2025.
Brazil's central bank Selic rate reached 15% in July 2025, reflecting the country's tight monetary policy aimed at controlling inflation. This elevated base rate directly impacts mortgage lending rates, making property financing more expensive for buyers.
Throughout 2024, average mortgage rates ranged from 9.12% to 9.67%, meaning current rates represent a significant increase that affects affordability for many potential buyers. The rising interest rate environment has added to the cost of property acquisition.
Despite higher borrowing costs, strong demand for Florianópolis properties has persisted, indicating that buyers remain willing to accept higher financing costs to secure properties in this desirable market.
It's something we develop in our Brazil property pack.
How have rental prices in Florianópolis moved in the past 12 months?
Rental prices in Florianópolis have increased sharply over the past 12 months, averaging approximately 12.92% year-over-year growth as of September 2025.
This rental price increase significantly exceeds Brazil's national inflation rate, indicating strong demand for rental properties in the city. Certain neighborhoods have experienced even higher rental growth rates, particularly areas popular with young professionals and digital nomads.
The sharp rental increases reflect both the growing population and the city's emergence as a major technology and remote work destination. Limited rental inventory relative to demand has contributed to upward pressure on rents across all property types.
These rental increases have positive implications for property investors, as they indicate strong rental yields and the potential for continued income growth from investment properties.
We did some research and made this infographic to help you quickly compare rental yields of the major cities in Brazil versus those in neighboring countries. It provides a clear view of how this country positions itself as a real estate investment destination, which might interest you if you're planning to invest there.
What is the current population growth rate and how many new residents have arrived?
Florianópolis is experiencing a population growth rate of 1.06% annually as of 2025, with approximately 13,950 new residents added in the past year.
The city's total population now stands at an estimated 1,323,850 people when including the greater metropolitan area. This steady population growth provides fundamental support for continued housing demand and property value appreciation.
The new residents include both domestic migrants attracted by job opportunities in the technology sector and international arrivals drawn by the city's quality of life and remote work opportunities. This demographic growth directly translates into housing demand.
The consistent population growth, combined with limited developable land due to the city's island geography, creates ongoing pressure on the housing market and supports continued price appreciation.
How many jobs have been created or lost in Florianópolis over the past 12 months?
Florianópolis has maintained a net positive employment environment over the past 12 months, with the technology and innovation sectors continuing to drive job creation.
The city's status as a major technology hub has attracted numerous companies and startups, creating employment opportunities that support housing demand. The tech sector's growth has had positive spillover effects on supporting industries and services.
While specific job creation numbers for the city aren't detailed in available reports, the continued expansion of the technology sector and related industries indicates ongoing employment growth. This job market strength provides fundamental support for the real estate market.
The positive employment environment has contributed to in-migration and supported both rental and purchase demand for residential properties throughout the metropolitan area.
What has been the inflation rate in Brazil and how is it affecting household budgets?
Brazil's annual inflation rate reached 5.23% for the 12-month period ending in July 2025, exceeding the central bank's 4.5% target.
| Expense Category | Impact Level | Effect on Housing Demand |
|---|---|---|
| Housing Costs | High | Reduces affordability |
| Food & Transport | Significant | Limits disposable income |
| Utilities | Moderate | Increases monthly expenses |
| Healthcare | Moderate | Competes with housing budget |
| Education | Low to Moderate | Affects family housing decisions |
High inflation has particularly impacted housing, food, and transportation costs, significantly squeezing household budgets and limiting disposable income for many families. This inflationary pressure has made property ownership more challenging for some potential buyers.
Despite inflation's impact on household budgets, strong demand for Florianópolis properties has persisted, suggesting that the city's desirability and economic fundamentals outweigh broader affordability concerns for many buyers.
What do analysts forecast for Florianópolis housing prices over the next 12 months?
Major property analysts and real estate agencies forecast continued price growth in Florianópolis, with experts expecting annual increases of 3-7% through 2026.
Premium neighborhoods may see even higher gains due to strong demand, limited supply, and the city's growing appeal as a technology and digital nomad hub. The forecasts reflect confidence in the market's underlying fundamentals despite broader economic challenges.
Analysts point to several factors supporting continued price appreciation: sustained population growth, limited developable land, ongoing job creation in high-paying sectors, and the city's increasing national and international profile as a desirable place to live and work.
While rising interest rates may temper the pace of gains in some price-sensitive segments, the overall forecast remains positive for property values in Florianópolis through 2026.
It's something we develop in our Brazil property pack.
Conclusion
This article is for informational purposes only and should not be considered financial advice. Readers are advised to consult with a qualified professional before making any investment decisions. We do not assume any liability for actions taken based on the information provided.
Based on the comprehensive analysis of Florianópolis's real estate market, house prices are not expected to go down in the near future, with multiple indicators pointing toward continued growth.
The combination of strong population growth, robust job creation, limited supply, and sustained demand from both residents and investors creates a supportive environment for property values, despite challenges from higher interest rates and inflation.
Sources
- Global Property Guide - Brazil Price History
- The LatinVestor - Florianópolis Price Forecasts
- Aparthotel - Brazil Market Analysis
- The LatinVestor - Florianópolis Real Estate Market
- Rentberry - Florianópolis Property Sales
- Numbeo - Florianópolis Property Investment
- Trading Economics - Brazil Interest Rate
- Global Property Guide - Brazil Mortgage Rates
- Trading Economics - Brazil Inflation
- World Population Review - Florianópolis