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What will happen in Querétaro’s real estate market? Will prices go up or down? Is Querétaro still a hotspot for foreign investors? How is Mexico’s government impacting real estate policies and taxes in 2025?
We’re constantly asked these questions because we’re deeply involved in this market. Through our work with notaries, real estate agents, and clients who buy properties in Querétaro, we’ve gained firsthand insights.
That’s why we created this article: to provide clear answers, insightful analysis, and a well-rounded perspective on market predictions and forecasts.
Our goal is simple: to ensure you feel informed and confident about the market without needing to look elsewhere. If you think we missed the mark or could do better, we’d love to hear your thoughts. Feel free to message us with your feedback or comments, and we’ll work hard to improve this content for you.

1) More foreign investors will focus on Querétaro because of its strategic location and economic growth
Querétaro is catching the eye of foreign buyers thanks to its strategic location and booming economy.
In early 2024, Querétaro led Mexico in foreign direct investment, completing 28 projects worth over $6.3 billion. This surge in investment shows the city's growing appeal, with 16% of Mexico's total investments during that time. Big names like Microsoft and Amazon have set up shop here, drawn by Querétaro's prime location and business-friendly environment.
Infrastructure is getting a boost too, with projects like Paseo 5 de Febrero modernizing transport links. This makes Querétaro even more attractive to foreign investors. The city is becoming quite international, with 1 in every 15 residents being an expatriate, adding to its cosmopolitan vibe.
Querétaro's location is a tech magnet, especially with its internet backbone connecting Mexico City and the U.S.. This makes it a hot spot for data centers, drawing in multinational companies. The city is also an educational hub, with international schools offering global curriculums, making it appealing for foreign families.
Sources: Latam FDI, Vision Empresarial Querétaro, Moving Countries Guide, World Schools, CBRE
2) Asian investors will start looking at Querétaro for its emerging market potential
Asian buyers are eyeing Querétaro as a hot new spot for investment thanks to its emerging market potential.
In 2024, Querétaro saw a massive influx of foreign direct investment, with over $6.3 billion pouring in during just the first five months. This surge has put Querétaro at the top of the list in Mexico for FDI, making it a magnet for international investors.
Big names like Microsoft and Amazon have already set up shop in Querétaro, drawn by its strategic location and business-friendly vibe. Their presence not only boosts the local economy but also sends a clear message to Asian investors: Querétaro is a market full of promise.
Querétaro's infrastructure is getting a major upgrade, too. Arelion's new route from Monterrey to Querétaro is a game-changer, supporting the state's booming cloud, content, and AI sectors. This is key for the region's data center explosion, with 73 data centers expected by 2029, making it a tech haven for Asian investors.
With these developments, Querétaro is becoming a prime destination for tech-savvy investors looking for solid infrastructure and growth potential. The state's connectivity and business environment are drawing attention from across the globe.
Asian investors are likely to find Querétaro's combination of economic growth and strategic advantages irresistible, positioning it as a new frontier for investment.
Sources: Latam FDI, PR Newswire, Nearshore Americas

We have made this infographic to give you a quick and clear snapshot of the property market in Mexico. It highlights key facts like rental prices, yields, and property costs both in city centers and outside, so you can easily compare opportunities. We’ve done some research and also included useful insights about the country’s economy, like GDP, population, and interest rates, to help you understand the bigger picture.
3) Affordable rental prices in Querétaro will increase as more people move for job opportunities
Querétaro's population has surged by 21% over the past decade, transforming it into a bustling industrial hub.
With this boom, more people are flocking to the city for job opportunities, which means the demand for housing is skyrocketing. While new residential areas are popping up, they can't keep up with the influx, causing rental prices to climb. For example, the rent for a 3-bedroom house jumped from 9,000 pesos in 2018 to as much as 18,000 pesos in 2024.
Querétaro's economy is thriving, with international sales hitting $16.7 billion in 2023. This economic success, along with better infrastructure and transport, makes the city even more appealing, pushing housing demand higher. Real estate agents are noticing a spike in interest for rentals, a clear sign of this growing demand.
As the city continues to develop, it's becoming a magnet for new residents. The combination of job prospects and a vibrant economy is drawing people in, and this influx is putting pressure on the housing market. The result? Rental prices are on the rise, reflecting the city's growing appeal.
Querétaro's transformation into a major industrial center is not just about numbers; it's about the lifestyle and opportunities it offers. The city's growth is reshaping the housing landscape, with rental prices climbing as more people seek to call it home.
For those considering a move, it's essential to understand how this dynamic city is evolving. The demand for housing is a direct result of its economic and population growth, and this trend is likely to continue as Querétaro attracts more residents.
Sources: Mexico Daily Post, Economia.gob.mx, Epicurean Expats
4) Demand for rentals near Universidad Autónoma de Querétaro will rise as the student population increases
The neighborhoods near the Universidad Autónoma de Querétaro are buzzing with potential for rental property demand as the student population keeps growing.
In 2022, the university had over 25,000 students enrolled, and this number is only expected to rise. With more students, there's naturally a higher need for housing, especially close to campus. The university's competitive acceptance rate of 30% shows a strong interest in admission, meaning more students will be on the hunt for nearby places to live.
International students are also adding to this demand. As more students from different regions and countries come to study, the need for accessible and convenient housing options becomes more pronounced. This influx of international students is expected to rise, further boosting the demand for rental properties.
The real estate market in Querétaro is shifting towards urban living, with a significant demand for walkable and connected locations. This trend benefits neighborhoods near the university, as students typically prefer living close to campus for convenience. Historical data from other university towns shows a clear correlation between student population growth and increased rental demand, reinforcing the expectation of similar trends in Querétaro.
Querétaro's real estate market is also seeing a shift towards urban living, with a growing demand for walkable and connected locations. Students love the convenience of living close to campus, and this trend is evident in other university towns where student population growth directly boosts rental demand.
With these factors in play, it's clear that the areas around the Universidad Autónoma de Querétaro are set to become hot spots for rental properties. The combination of a growing student body, international interest, and urban living trends makes these neighborhoods prime real estate for investors.
Sources: Economía.gob.mx, Urban Land Institute, EduRank
5) Property values in Juriquilla will rise significantly as more tech companies establish offices nearby
Juriquilla is becoming a hot spot for property buyers thanks to the tech boom in Querétaro.
Since 2023, big names like Amazon Web Services and DHL Express have been pouring money into Querétaro, creating a tech hub that's drawing in professionals. This influx is not just boosting the local economy but also creating a surge in job opportunities, which is attracting more people to the area.
With tech companies expanding, there's a growing need for housing in quieter, suburban areas. Juriquilla, being close to Querétaro, is in a prime position to meet this demand. Property values in tech-driven regions often see a significant rise, and Juriquilla is expected to follow this trend.
The state of Querétaro is actively encouraging this growth by offering incentives to tech companies, making it an attractive place for business. Infrastructure improvements, like the expansion of Querétaro International Airport, are also adding to the area's appeal, making it easier for businesses and residents alike.
Local real estate experts are already predicting a rise in property values in Juriquilla, driven by these developments. The combination of tech investments and improved infrastructure is setting the stage for a thriving real estate market.
For those looking to invest in property, Juriquilla offers a promising opportunity. The area's growth is backed by strong economic and infrastructural support, making it a smart choice for future homeowners and investors.
Sources: Mexico Business News, Datoz, National Association of Realtors
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6) Mid-range rental yields in Querétaro will stay steady as local demand remains consistent
Mid-range rental properties in Querétaro are set to enjoy stable yields due to a few key reasons.
Querétaro has seen a boom in population, largely because of its thriving economy and reputation as a great place to live. This surge in residents naturally boosts the demand for housing, including rentals. The city’s job market is on the rise, thanks to foreign investments in industries like manufacturing, aerospace, and automotive. This growth attracts local workers who need places to live, ensuring a steady stream of tenants for mid-range rentals.
Querétaro's economy is rock-solid, with over 6.3 billion dollars in foreign direct investment by mid-2024, which keeps rental demand strong. Historical data from Numbeo shows that rental yields for apartments outside the city center have stayed steady, a sign of consistent demand. The limited new housing supply in the mid-range segment means existing rentals face less competition, helping maintain stable yields.
Mid-range rentals are more affordable compared to other housing options, making them a popular choice for local residents. This affordability further fuels the consistent demand for these properties. The city’s appeal and economic stability make it a magnet for people looking for a balanced lifestyle, which in turn supports the rental market.
Querétaro’s strategic location and infrastructure also play a role in its attractiveness. The city is well-connected, making it a hub for businesses and workers alike. This connectivity ensures that the demand for rental properties remains robust, as people flock to the area for opportunities.
With all these factors in play, mid-range rental properties in Querétaro are poised to continue delivering stable yields, making them a sound investment choice.
7) Interest in properties on Querétaro's western outskirts will drop due to growing concerns about water scarcity
The western outskirts of Querétaro are grappling with serious water scarcity, a growing concern for those eyeing property in the area.
Back in 2023 and 2024, 17 out of 18 municipalities in Querétaro faced moderate to severe drought, making it the most drought-stricken state in Mexico. This situation led to mandatory water usage restrictions, which can be a big turn-off for potential property buyers.
Adding to the problem, 60% of Querétaro's water comes from underground aquifers that are being overused. The Valle de Queretaro aquifer, for example, is in trouble with a significant recharge deficit, meaning water is being used up faster than it can be naturally replenished.
The media has been buzzing about these water issues, shining a light on the urgent need for conservation in the region. This kind of coverage makes potential buyers think twice, as they become more aware of the environmental hurdles in Querétaro.
For those considering a move, it's crucial to weigh these factors. The water scarcity isn't just a temporary hiccup; it's a long-term issue that could affect the quality of life and property values.
As environmental concerns grow, the western outskirts of Querétaro might see a dip in property interest. The water scarcity is a real challenge that can't be ignored.
Sources: Mexico Business News, Meer, Urban Water Atlas
8) Mid-range rental prices in Querétaro will rise steadily as young professionals continue to drive demand
Querétaro is becoming a hotspot for young professionals looking to settle down.
With a population growth rate of 1.65%, the city is seeing a steady stream of new residents, many of whom are young professionals. This influx is driving up the demand for rental properties, as these individuals seek convenient and affordable living options.
The job market here is thriving, boasting a low unemployment rate of 2.75% as of mid-2024. Querétaro's booming tech and manufacturing sectors are major attractions, drawing in career-focused individuals. The presence of multinational companies only adds to the allure, offering ample job opportunities.
Querétaro's economy is on the rise, with international sales jumping by 11% in 2023. This economic boom is a magnet for those seeking work, further fueling the demand for rentals. The city's relatively low cost of living is another draw, making it an ideal choice for young professionals who value both affordability and flexibility.
For those considering a move, Querétaro offers a vibrant lifestyle without breaking the bank. The combination of job opportunities and a reasonable cost of living makes it a prime location for renting rather than buying.
As more young professionals flock to the area, the rental market is expected to remain strong, with mid-range prices likely to see a steady increase. This trend is driven by the consistent demand from this demographic, who prioritize convenience and flexibility in their housing choices.
Sources: World Population Review, Economía.gob.mx, Living Cost

We made this infographic to show you how property prices in Mexico compare to other big cities across the region. It breaks down the average price per square meter in city centers, so you can see how cities stack up. It’s an easy way to spot where you might get the best value for your money. We hope you like it.
9) Interest in large single-family homes in Querétaro will drop as people prefer compact urban living spaces
Querétaro is seeing a shift towards urban living as more people move to the city.
With the population nearing 1.4 million, the city is bustling with activity and convenience. People are increasingly drawn to the vibrant city life, leaving behind the idea of sprawling suburban homes.
In the heart of Querétaro, apartments are in high demand, with prices at MXN 27,675/m², outpacing houses priced at MXN 22,653/m². This trend shows a clear preference for compact living spaces that offer easy access to urban amenities.
Young adults are a driving force behind this change, as they flock to the city for its lifestyle and opportunities. Their preference for urban settings is making large single-family homes less attractive.
Highway 57 is notorious for its traffic jams, especially during rush hours, making suburban commutes a hassle. This congestion is pushing more people to choose city living, where they can enjoy shorter commutes and better accessibility.
Querétaro's urban appeal is undeniable, with its lively atmosphere and convenience drawing in a new wave of residents who value the perks of city life over suburban sprawl.
Sources: Macrotrends, Properstar, The Querétaro Post, World Population Review
10) Buyers seeking security and exclusivity will keep being drawn to gated communities in Querétaro
Querétaro has seen a rise in crime rates, especially in urban areas.
In 2023, the crime rate increased, making safety a top concern for homebuyers. Gated communities have become a popular choice because they offer a secure living environment. This trend is backed by surveys and real estate reports from 2024, which show a strong preference for these communities.
Robbery was the most common crime in Querétaro, pushing buyers to seek safer options. The demand for gated communities is growing, especially in areas with rising crime rates. These communities not only provide security but also tend to appreciate in value faster, making them a smart investment.
Developers are responding to this demand by increasing the number of gated community projects. Properties in these areas are financially attractive due to their rapid appreciation. This makes them appealing to both local and international buyers looking for a secure investment.
Living in a gated community in Querétaro offers more than just security. Residents enjoy a sense of exclusivity, with amenities like private parks and clubhouses. This lifestyle is particularly appealing to families and retirees seeking a peaceful environment.
Querétaro's real estate market is booming, with gated communities leading the way. These developments are set to continue attracting buyers who prioritize safety and exclusivity in their living spaces.
Sources: Statista, Statista, The Querétaro Post
11) Demand for homes with office spaces in Querétaro will grow due to remote work trends
In Mexico, remote work has become a major trend, reshaping how people choose their homes.
By 2021, 23% of Mexican workers were already working from home, and this number has only grown. This shift means more people are looking for homes that can support remote work setups. In Querétaro, a city known for its tech industry, this trend is particularly strong. Tech professionals are leading the charge, with 42.1% preferring to work remotely and another 26.6% opting for a hybrid model. This means a whopping 68.7% want some form of remote work, pushing the demand for homes with dedicated office spaces.
Querétaro's appeal isn't just about its tech scene. The city offers a blend of modern amenities and a relaxed lifestyle, making it a top choice for those seeking a balanced work-life environment. As more people embrace remote work, they're investing in homes that offer the space and comfort needed for productivity. This is evident in the booming market for home office furniture in Mexico. By 2024, the eCommerce market for home office and workplace furniture is expected to hit $184.3 million, with a 23.0% annual growth rate projected from 2024 to 2028.
People are not just buying homes; they're creating personalized workspaces that cater to their needs. This trend is driving the demand for properties that can accommodate such setups. In Querétaro, homes with extra rooms or flexible spaces are becoming increasingly popular. Buyers are looking for properties that offer more than just a place to live; they want a space that enhances their work-from-home experience.
For those considering a move to Querétaro, now is a great time to explore the real estate market. The city's growing reputation as a tech hub, combined with its attractive lifestyle, makes it an ideal location for remote workers. As the demand for homes with office spaces continues to rise, investing in Querétaro real estate could be a smart move.
Sources: Mexico Business News, eCommerceDB, CodersLink
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12) Property prices in Querétaro will keep rising as the city becomes a popular business and lifestyle hub
Querétaro is booming with a growing population and a vibrant business scene.
People are flocking to Querétaro, drawn by its appealing lifestyle and business opportunities. This influx means more folks are looking for homes, which naturally pushes up property prices. As the city becomes a hotspot, the demand for residential properties is on the rise.
Foreign investors are pouring money into Querétaro, with over 6.3 billion dollars invested in just a few months in 2024. This surge in business activity is attracting professionals and expatriates, all needing places to live. With more jobs popping up, professionals are willing to pay more for housing, driving prices even higher.
Infrastructure is getting a major boost, like the high-speed rail link to Mexico City, making commuting a breeze. This improved connectivity is a game-changer, making Querétaro even more attractive for both residents and businesses. Plus, more schools are popping up, drawing families and students, which means even more demand for homes.
Querétaro is leading the pack in Mexico for foreign direct investment, with significant cash flowing into various sectors. This investment boom is pushing property prices up as businesses and professionals flock to the area. The city's reputation as a top place to live and work is growing, attracting more expatriates and professionals who are driving up housing demand.
Sources: Properstar, BNamericas, Latam FDI, CEIC Data
13) Rental yields in Querétaro will rise as more expats and business professionals move in
Rental yields in Querétaro are climbing as the city becomes a magnet for expatriates and business professionals.
Querétaro is buzzing with new faces, thanks to its favorable business climate and high quality of life. Professionals from all over the globe are making their way here, drawn by the city's charm and opportunities.
The Mexican government has sweetened the deal with fiscal incentives that make it hard for companies to resist setting up shop. Big names like Amazon, Samsung, and Robert Bosch are now part of the local scene, boosting the demand for rental properties.
Querétaro's infrastructure is another big draw. The city has poured resources into upgrading roads, highways, and railways, making it a breeze for businesses to operate and for people to get around.
International schools and services tailored for expatriates are popping up, making life easier for newcomers and solidifying Querétaro's status as a business hub. This is pushing rental demand even higher.
With all these developments, it's no wonder that rental yields are expected to keep rising as more professionals flock to the city.
Sources: Numbeo, Mexico Business News, VYNMSA
14) Real estate development in Querétaro will grow as new infrastructure projects enhance underdeveloped areas
Querétaro is on the brink of a real estate boom thanks to new infrastructure projects.
The Mexican government is pouring over $14.2 billion into infrastructure across 20 states, including Querétaro. This massive investment is a green light for private investors, signaling that now is the time to jump in and develop.
One standout project is the Mexico-Querétaro railway, which will slash travel times and make the area more accessible. This improved connectivity is a game-changer, likely to attract businesses and residents, and in turn, fuel economic growth and real estate demand.
Querétaro is also seeing a surge in industrial spaces, thanks to the nearshoring trend. Companies like ZF Group and GG Cables and Wires are investing here, boosting the local economy and making the region even more appealing for real estate ventures.
The Q500 strategy is another piece of the puzzle, aiming for sustainable growth in Querétaro until 2031. This plan is all about urban prosperity and inclusivity, making the area a hot spot for real estate development.
Sources: Latam FDI, Holland & Knight, United Nations SDGs, Datoz, Mexico Business News
While this article provides thoughtful analysis and insights based on credible and carefully selected sources, it is not, and should never be considered, financial advice. We put significant effort into researching, aggregating, and analyzing data to present you with an informed perspective. However, every analysis reflects subjective choices, such as the selection of sources and methodologies, and no single piece can encompass the full complexity of the market. Always conduct your own research, seek professional advice, and make decisions based on your own judgment. Any financial risks or losses remain your responsibility.