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How is the property market forecast in Florianópolis?

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Authored by the expert who managed and guided the team behind the Brazil Property Pack

property investment Florianópolis

Yes, the analysis of Florianópolis' property market is included in our pack

As of September 2025, Florianópolis continues to be one of Brazil's hottest property markets with apartment prices averaging R$12,000 per square meter and annual growth rates reaching nearly 10%.

The city's reputation as a tech hub and international lifestyle destination is driving unprecedented demand from both domestic and foreign investors, creating a dynamic market environment with strong appreciation potential across multiple neighborhoods and property types.

If you want to go deeper, you can check our pack of documents related to the real estate market in Brazil, based on reliable facts and data, not opinions or rumors.

How this content was created 🔎📝

At The Latinvestor, we explore the Brazilian real estate market every day. Our team doesn't just analyze data from a distance—we're actively engaging with local realtors, investors, and property managers in cities like Florianópolis, São Paulo, and Rio de Janeiro. This hands-on approach allows us to gain a deep understanding of the market from the inside out.

These observations are originally based on what we've learned through these conversations and our observations. But it was not enough. To back them up, we also needed to rely on trusted resources

We prioritize accuracy and authority. Trends lacking solid data or expert validation were excluded.

Trustworthiness is central to our work. Every source and citation is clearly listed, ensuring transparency. A writing AI-powered tool was used solely to refine readability and engagement.

To make the information accessible, our team designed custom infographics that clarify key points. We hope you will like them! All illustrations and media were created in-house and added manually.

What's the current average price per square meter for apartments and houses in Florianópolis?

As of September 2025, apartments in Florianópolis average R$12,000 per square meter across the city.

Premium neighborhoods like Jurerê Internacional and Cacupé command significantly higher prices, ranging from R$17,000 to R$20,000 per square meter. Middle-tier neighborhoods typically fall between R$12,000 and R$14,000 per square meter.

Houses show more price variation but generally average slightly lower per square meter than apartments, though total values are higher due to lot sizes. The median house price sits around R$1.4 million, typically translating to R$10,000-14,000 per square meter in desirable locations.

For international reference, apartment prices convert to approximately R$1,340 per square foot, while houses average R$923 per square foot.

It's something we develop in our Brazil property pack.

How have property prices in Florianópolis changed over the past 12 months?

Florianópolis property prices surged 9.98% year-over-year as of mid-2025, dramatically outperforming Brazil's national average.

Certain neighborhoods experienced exceptional growth, with Córrego Grande seeing increases of up to 16% over the past year. Luxury segments in some areas recorded remarkable gains of up to 73% during the same period.

Over the past 24 months, specific areas like Saco dos Limões witnessed price jumps of R$2,757 per square meter. This rapid appreciation reflects the city's growing appeal to tech professionals, remote workers, and international investors.

The price increases have been consistent across both apartments and houses, though luxury properties have led the appreciation trend. This growth trajectory positions Florianópolis as one of Brazil's most dynamic real estate markets.

What is the short-term (next 6–12 months) forecast for property prices in the city?

Property prices in Florianópolis are projected to rise an additional 3-7% by mid-2026, according to market experts.

This continued growth is supported by steady inbound migration, particularly from tech workers and digital nomads attracted to the city's lifestyle and infrastructure. International buyer interest remains strong, adding pressure to the already constrained supply.

Luxury neighborhoods and areas adjacent to tech hubs are expected to lead this short-term growth. Properties in Córrego Grande, Lagoa da Conceição, and Jurerê Internacional will likely see the most significant appreciation.

The short-term outlook remains bullish despite broader economic uncertainties, as Florianópolis continues to attract high-income professionals and lifestyle-driven buyers who can sustain price growth even in challenging market conditions.

What is the medium-term (1–3 years) forecast for property values in the area?

Medium-term projections indicate Florianópolis property values will continue appreciating at 3-7% annually through 2026 and beyond.

Strategic infrastructure investments, particularly the new western ring road, will enhance connectivity and boost values in previously less accessible neighborhoods. Western and southern growth corridors are positioned to benefit significantly from these improvements.

The city's establishment as a tech hub creates sustainable demand drivers that support consistent price appreciation. Companies relocating operations to Florianópolis generate ongoing housing demand from employees and executives.

Tourist infrastructure developments and increasing international recognition as a lifestyle destination add another layer of demand, particularly for vacation homes and rental properties. This diversified demand base provides stability to the medium-term growth outlook.

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What is the long-term (5+ years) outlook for the local real estate market?

Florianópolis's long-term real estate outlook remains exceptionally positive, driven by its dual role as a tech hub and international lifestyle destination.

The city's appeal to digital nomads, remote workers, and tech companies creates a sustained immigration rate that will continue pressuring housing supply. This demographic typically has higher purchasing power and seeks quality housing, supporting premium pricing.

Limited developable land in prime coastal and central areas ensures supply constraints will persist, naturally supporting price appreciation. Areas with lifestyle amenities and proximity to beaches face particularly tight supply dynamics.

Infrastructure improvements and urban planning initiatives will open new growth corridors while enhancing existing neighborhoods. The combination of constrained prime land supply and expanding urban connectivity creates ideal conditions for sustained capital appreciation over the next decade.

International recognition as a emerging tech destination and lifestyle hub suggests continued foreign investment flows, providing additional market support beyond domestic demand.

Which neighborhoods are expected to see the highest price growth in the coming years?

Neighborhood Key Features Growth Potential
Jurerê Internacional Luxury beachfront, high security, premium amenities Highest capital appreciation, luxury market leader
Lagoa da Conceição Bohemian lifestyle, nature access, young professional hub Year-round demand, strong tourist appeal
Córrego Grande Tech hub proximity, young professionals, infrastructure 16% recent growth, fastest appreciating area
Cacupé Exclusive bayfront location, luxury homes, tranquility Limited supply, ultra-high-end market
Campeche Emerging area, family-friendly, value positioning Rapid price growth, infrastructure benefits
Western Corridors Infrastructure improvements, accessibility gains Long-term appreciation from connectivity

How does the market outlook differ between apartments, houses, and luxury properties?

Apartments offer higher liquidity and stronger rental demand, particularly in coastal and urban locations where young professionals and digital nomads prefer turnkey solutions.

Houses command larger ticket sizes and show higher appreciation potential in exclusive areas, with luxury homes leading price growth trends. Single-family homes in neighborhoods like Cacupé and Jurerê Internacional have demonstrated the steepest price increases.

The luxury segment consistently shows the highest capital appreciation potential and attracts both domestic and international buyers seeking lifestyle properties. Luxury properties lead market growth but typically offer lower rental yields due to high acquisition costs.

Apartments provide better entry points for investors and offer more flexibility for both short-term and long-term rental strategies. Houses appeal more to families and buyers seeking privacy and space, while luxury properties serve as trophy assets and vacation homes.

It's something we develop in our Brazil property pack.

What are the current rental yields by neighborhood and property type?

Central neighborhoods in Florianópolis currently deliver gross rental yields of 3-5%, though yields have compressed as property prices have risen faster than rental rates.

Emerging and value locations like Campeche, Rio Vermelho, and Saco Grande offer more attractive yields of 5-7% due to lower entry prices combined with rising rental demand from new residents and workers.

Luxury areas typically produce yields below 5% because of high property values, though they compensate with stronger capital appreciation potential. Premium beachfront properties in Jurerê Internacional exemplify this trade-off.

Furnished apartments near tech hubs or beaches command premium rents and often achieve the higher end of yield ranges. Properties designed for digital nomads with good internet connectivity and modern amenities see particularly strong rental performance.

infographics rental yields citiesFlorianópolis

We did some research and made this infographic to help you quickly compare rental yields of the major cities in Brazil versus those in neighboring countries. It provides a clear view of how this country positions itself as a real estate investment destination, which might interest you if you're planning to invest there.

What is the expected demand for rental properties in the short, medium, and long term?

Short-term rental demand remains exceptionally high due to tech migration, digital nomad influx, university students, and robust tourism supporting the Airbnb market.

Medium-term demand shows stable to increasing trends driven by continued population and economic growth in Florianópolis. The city's reputation as a tech hub ensures steady demand for quality rental units from relocating professionals and companies.

Long-term rental demand benefits from sustainable growth drivers including the expanding tech sector, international lifestyle migration, and infrastructure improvements that make previously inaccessible areas more attractive to renters.

Quality rental properties with modern amenities, good internet connectivity, and proximity to business districts or beaches will see the strongest and most consistent demand across all time horizons. The rental market is becoming increasingly sophisticated as tenants demand higher standards.

For someone looking to buy now, which areas offer the best potential for resale value?

Jurerê Internacional offers the strongest resale potential due to its established luxury reputation, beachfront location, and consistent demand from high-net-worth buyers seeking premium lifestyle properties.

Lagoa da Conceição provides excellent resale prospects through its unique bohemian character, natural beauty, and appeal to both young professionals and tourists. The area's authenticity and lifestyle offerings create lasting demand.

Agronômica and Córrego Grande represent prime urban locations with strong resale value due to central positioning, infrastructure access, and proximity to business districts. These areas attract professionals who value convenience and connectivity.

Western and southern growth corridors offer longer-term resale appreciation potential as infrastructure improvements enhance accessibility and livability. Early buyers in these areas can benefit from significant value increases as development progresses.

It's something we develop in our Brazil property pack.

If buying for rental income, which neighborhoods and property types provide the best returns?

Campeche, Rio Vermelho, and Saco Grande deliver the highest rental yields at 5-7% gross returns due to lower entry prices and increasing demand from new residents and workers.

One to two-bedroom furnished apartments perform best for rental income, particularly when located near tech hubs, beaches, or universities. These properties attract digital nomads, young professionals, and students willing to pay premium rents.

Properties specifically designed for digital nomads with excellent internet infrastructure, modern amenities, and flexible lease terms command the highest rental premiums in today's market.

Areas with good public transportation access and proximity to employment centers consistently generate strong rental demand. Properties that can serve both long-term tenants and short-term vacation renters offer the most flexibility and income potential.

What is the recommended budget range to get the best value for each main investment strategy?

Investment Strategy Recommended Neighborhoods Budget Range
Rental Yield Focus Campeche, Rio Vermelho, Saco Grande R$450,000 - R$900,000 (apartments)
Rental Yield Focus Campeche, Rio Vermelho, Saco Grande R$1.5M - R$2.5M (houses)
Luxury/Lifestyle Jurerê Internacional, Cacupé R$3M+ (apartments)
Luxury/Lifestyle Jurerê Internacional, Cacupé R$5M - R$12M+ (houses)
Capital Appreciation Córrego Grande, Lagoa, Agronômica R$900,000 - R$2M (apartments)
Capital Appreciation Córrego Grande, Lagoa, Agronômica R$2M - R$4M (houses)

Conclusion

This article is for informational purposes only and should not be considered financial advice. Readers are advised to consult with a qualified professional before making any investment decisions. We do not assume any liability for actions taken based on the information provided.

Sources

  1. Florianópolis Real Estate Market Analysis
  2. Florianópolis Price Forecasts
  3. Rentberry Florianópolis Apartments
  4. Properstar Brazil House Prices
  5. Florianópolis Real Estate Rising Star
  6. Florianópolis Real Estate Trends
  7. Florianópolis Property Market
  8. AirROI Florianópolis Report