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Is it a good time to buy property in Tulum now?

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Summary

Yes, but only selectively. Tulum home sales fell about 51% between 2023 and 2025, so buyers have real leverage, while asking prices are only 3.6% lower than in April 2025 and plenty of condos are still overpriced.

The boom is over: sales dropped from 3,487 homes in 2023 to 1,711 in 2025, while 6,340 homes were on the market in 2023.

Asking prices have barely moved. Aldea Zama is flat at about MXN 47,300 per m², and La Veleta is even up 2.6%, so the discount has to come from negotiation, not from the listed price.

Buyers have choice: Propiedades.com lists 1,549 apartments for sale in Aldea Zama alone and 977 in La Veleta.

Tourism is going the wrong way. Tulum hotel occupancy fell to 66.18% in the first half of 2026, from 74.32% a year earlier, and airport traffic dropped 33.2%. Aeroméxico stopped flying to Tulum on September 30, 2026, and Volaris plans to leave in early 2027.

Airbnb is harder than the sales pitch: AirDNA shows 46% occupancy, a $125 nightly rate down 23.6% in a year, and about $17,400 of yearly revenue per active listing.

Renting long term is simpler but pays little: a median condo rent of about $982 against a median asking price of $213,000 is a gross yield of around 5.5%.

Finished resales beat presales for most buyers. Quintana Roo had flagged 123 irregular developments by August 2026, and Ocean Tulum in La Veleta, about 272 units sold since 2022, still hasn't been delivered.

Short-term renting now needs paperwork: state and municipal licences plus RETUR-Q registration, and platforms are being told to show only registered listings.

The peso swing matters. A MXN 5 million condo costs about $269,000 at today's 18.6 pesos per dollar, against about $294,000 in early September 2026 and $240,500 at the end of 2024.

Cash wins. Mortgage quotes sit around 11.31%, so a MXN 3 million loan over 20 years costs about MXN 31,600 a month, far more than a Tulum condo rents for.

Water and sewage still decide whether a building works: about 60% of the urban zone had no sewer in September 2025, and the main new water project was refused its environmental permit.

Our take: don't rush and don't wait for a crash. Look now, offer low on finished, legally clean units, and buy only when the price works with 46% occupancy or a 5% rent yield.

The Latinvestor team

Who is the author of this content?

The Latinvestor

A team specialized in real estate investing in LATAM countries

We are a team of financial experts, legal professionals, developers, and local real estate specialists dedicated to helping people like you avoid mistakes when investing in real estate in a foreign place. If you’d like to learn more about us, you can check our presentation page.

50+ pros in Tulum
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Has Tulum’s property boom already ended?

Yes. The boom is over, and buyers now have far more leverage than they did a few years ago.

An InfoHabitat analysis built with Softec data, published by El Economista in July 2026, shows the scale of it. Homes under construction in Tulum jumped from 1,466 in 2017 to 13,266 in 2023. By 2023, 6,340 homes were for sale, almost twice the 3,243 of 2019.

Then demand broke. Annual sales dropped from 3,487 homes in 2023 to 1,711 in 2025, a fall of about 51% in two years. Monthly sales per development slipped from 1.4 units in 2022 to 0.9 in 2025.

At the 2025 sales pace, the 6,340 units on the market in 2023 would take about 3.7 years to sell. The exact stock has changed since, but the mismatch is huge.

The market that rewarded developers for launching anything with a pool, jungle branding and an Airbnb projection is gone.

Indicator Earlier level Later level Change What happened
Homes under construction 1,466 in 2017 13,266 in 2023 About 9× Construction exploded
Homes offered for sale 3,243 in 2019 6,340 in 2023 +95% Inventory nearly doubled
Annual home sales 3,487 in 2023 1,711 in 2025 -51% Demand fell hard
Monthly sales per development 1.4 in 2022 0.9 in 2025 -36% Projects sell more slowly

Why are Tulum asking prices barely falling when sales have halved?

Because sellers are waiting instead of cutting. Propiedades.com puts Tulum apartment asking prices only 3.6% below April 2025 levels in October 2026, against a 51% drop in sales.

The neighborhoods don't move together. Aldea Zama is flat at -0.6%, with a median of about MXN 5.16 million (about $277,000) for 109 m², or MXN 47,300 per m². La Veleta is up 2.6%, at about MXN 3.36 million (about $181,000) for 75 m², or MXN 44,700 per m². Other areas such as Lúum Zama are down more than 16%.

Agents tell a harsher story. AMPI Tulum, the local realtors' association, reported a 47.6% drop in condo prices between 2023 and 2025, which is closer to what real deals look like than the listed prices.

Developers have little room to cut sticker prices: InfoHabitat says Tulum home prices rose 39% between 2021 and 2025 while construction costs rose 47%. Many have shrunk units, added payment plans or simply accepted slower sales instead.

So the listed price is not the market price. We wouldn't call the bottom yet: sales are still weak enough for another round of price cuts, especially in generic condo projects with dozens of identical competitors.

Tulum apartments (Propiedades.com) Median asking price Median size Asking price/m² Change, April 2025 to October 2026
Aldea Zama MXN 5.16M 109 m² MXN 47,300 -0.6%
La Veleta MXN 3.36M 75 m² MXN 44,700 +2.6%
Tulum overall — — — -3.6%

Can buyers really negotiate in Tulum now?

Yes. There are too many similar condos chasing too few buyers.

In October 2026, Propiedades.com listed 1,549 apartments for sale in Aldea Zama and 977 in La Veleta. That's portal inventory, not a perfect count of unique homes, but it shows how much choice you have.

A buyer looking for a one-bedroom in Aldea Zama can compare dozens of finished buildings, resales, furnished units and developer stock before making an offer. Walking away from one apartment rarely means losing the only good option.

Owners who bought during the boom often still anchor on 2021-2022 prices and Airbnb returns. Price your offer against the competing listings and recent resales, not against what they paid. Ask how long the unit has been listed, and ask for the price without the furniture package.

Which parts of Tulum make the most sense to buy now?

Aldea Zama is the safer all-round choice, while La Veleta and Region 15 can be better value if you pick the exact street and building carefully.

Much of Aldea Zama is already built, access is easier to judge and you can compare operating buildings instead of master plans. Its median asking price is about MXN 5.16 million, or MXN 47,300 per m², and it has barely moved since April 2025.

La Veleta is cheaper, at about MXN 3.36 million for the median apartment, or MXN 44,700 per m². The trade-off is patchy roads and services and a huge amount of competing supply. Two condos that look the same online can feel completely different once you see the road, the power setup and the construction next door.

Region 15 has the same problem on a bigger scale: some parts work, others still feel like building moved faster than roads and services.

Paying a bit more for something boring often makes sense here. A finished apartment on a working street with neighbors is easier to defend than an isolated jungle project selling what the area might look like in five years.

Is tourism in Tulum still strong enough to support property demand?

Not for every condo built around it. Tulum still gets a lot of visitors, but fewer than before, and they have more places to sleep.

Official SITUR-Q figures put Tulum hotel occupancy at 69.1% in 2025, after 73.8% in 2024. The first half of 2026 was worse: 66.18%, against 74.32% a year earlier, an 8.13-point drop. Quintana Roo as a whole lost only 2.95 points. From January to July 2026, Tulum was at 63.69% against 72.67% in 2025, and the whole state fell to 48.5% occupancy in late September.

Visitor numbers dropped too: about 1.68 million in 2025, down 5.3% from 1.77 million in 2024. Meanwhile, Tulum reached 11,993 hotel rooms at the end of 2025, about 5% more than a year earlier.

Fewer visitors and more rooms means condo owners on Airbnb compete with a bigger hotel base as well as with each other. Tulum tourism can still fill good properties. It can't fill all of them.

Tulum tourism indicator Earlier level Latest comparable level Change
Annual visitors 1.77M in 2024 1.68M in 2025 -5.3%
Full-year hotel occupancy 73.8% in 2024 69.1% in 2025 -4.7 pts
First-half hotel occupancy 74.32% (2025) 66.18% (2026) -8.13 pts
January to July hotel occupancy 72.67% (2025) 63.69% (2026) -8.98 pts
Hotel rooms About 11,400 11,993 (end of 2025) About +5%
Quintana Roo first-half occupancy 75.82% (2025) 72.87% (2026) -2.95 pts

Is Tulum losing flights, and what does it mean for buyers?

Yes. The airport and the Maya Train made Tulum easier to reach, but airport traffic is falling and airlines are pulling routes.

Federal aviation statistics (AFAC), reported by El Economista in August 2026, show about 471,500 passengers at Tulum airport in the first half of 2026, down 33.2% from roughly 705,400 a year earlier. Aeroméxico suspended its Tulum flights on September 30, 2026, Volaris is expected to stop in early 2027, and American Airlines is dropping Miami–Tulum while keeping Dallas, according to El Imparcial in October 2026.

The Maya Train is a real long-term plus, and so is the airport. But sales fell and occupancy weakened after both opened. Developers were right that access would improve, and far too optimistic about how fast it would bring enough buyers and guests.

What to do: don't pay for "airport upside". If you plan to rent to tourists, check which routes still serve Tulum on the dates your guests travel, and price in that many will land in Cancún, about two hours away.

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Is Airbnb in Tulum still worth it now?

For a good unit bought at the right price, it can be. For an average condo, the numbers are much worse than the old 10%-return pitch.

AirDNA counts about 3,608 active short-term rentals in Tulum in September 2026, with 46% occupancy, a $125 average nightly rate and about $17,400 of yearly revenue per active listing (about MXN 324,000) over the 12 months to September 2026.

The trend is the problem. Active listings fell 73.1% in a year, the nightly rate dropped 23.6% and revenue per available night is down 10.7%. Part of the listing drop comes from how AirDNA counts and from new registration rules, so it's not all owners giving up. But the survivors are charging less per night.

A well-placed unit with great reviews and good management can make money. The mistake is buying an average condo and modeling it as if average performance will make it a great investment.

Tulum short-term rentals (AirDNA) Latest level Change in a year What we see
Active listings 3,608 -73.1% Big shakeout, partly counting
Occupancy 46% — Lower than Cancún or Playa del Carmen
Average nightly rate $125 -23.6% Pricing is weaker
Revenue per available night About $57 -10.7% Still under pressure
Yearly revenue per active listing $17,400 — Before costs, fees and taxes

Do you need a licence to rent out a Tulum condo now?

Yes. Quintana Roo now requires state and municipal operating licences plus registration in RETUR-Q, the state tourism register, for every short-term rental, and it wants platforms to show only registered listings.

Registered units also need basic safety kit: smoke and carbon monoxide alarms, a fire extinguisher and a first-aid kit. Airbnb collects a 6% state lodging tax on Quintana Roo bookings, and the state has prepared fines of up to MXN 100,000 for unregistered vacation rentals.

What to do: if a seller sells you a unit "with rental income", ask for the licence numbers and the RETUR-Q registration before you sign, and check the condo rules allow short stays. A unit that can't be registered is not an Airbnb investment, whatever the brochure says.

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Would a long-term rental be safer than Airbnb in Tulum?

Safer, yes. Better, not necessarily: if you overpay for the condo, a long-term lease won't fix it.

A normal lease avoids guest turnover, cleaning, seasonality and the review game, and income is easier to predict. You give up the upside.

TuLugar's October 2026 report puts the median Tulum condo rent at about $982 a month (about MXN 18,300) and the median condo asking price at about $213,000. That's about $11,800 a year in rent, or a gross yield of around 5.5%. The two samples aren't the same units, so treat it as an order of magnitude.

After HOA fees (often MXN 4,500 to 12,000 a month for beach-zone condos), maintenance, empty months, management and taxes, that 5.5% shrinks fast. "We can always rent it long term" is not a plan; the purchase price still has to work.

Is it better to buy a Tulum resale than pre-construction now?

For most buyers, yes. A finished resale wins unless the presale discount is big enough to pay for the extra risk.

When finished stock was scarce and prices rose fast, buying early captured real gains. Now you can walk into a finished building, see the road, test the water pressure, check the common areas and compare its rental record with the neighbors. That's worth paying for.

Presales carry delivery, permit and environmental risk. Por Esto! reported in February 2026 that 18 developments had been closed in Tulum in six months for breaking the rules, and PROFEPA, the federal environment agency, keeps intervening in projects near protected areas.

We'd still look at a presale from a solid developer at a truly low price. But a token discount doesn't pay for years of uncertainty when hundreds of finished units are for sale. The resale market is the benchmark; a new project has to beat it clearly.

How do you check that a Tulum project isn't on the irregular list?

Look it up on the state SEDETUS registry before you pay anything. Quintana Roo had flagged 123 irregular developments by August 2026, and Tulum projects keep showing up.

In August 2026, authorities told the public not to buy, sell or sign anything for Ocean Tulum in La Veleta, a project of about 272 units sold since 2022 and still not delivered. On October 2, 2026, SEDETUS and the municipality warned about two more Tulum projects, Yaax Taanil Kaah and Zonot Kaahah, for lacking urban permits; one sits on an ejido parcel.

What to check: the building licence, the land-use permit, the environmental approval and the condominium regime registered at the public registry. Ask the notary, not the developer, for these. Pay deposits into escrow or through the notary, never straight to a sales office, and walk away from any project on ejido land without a full title.

Has the peso swing made Tulum cheaper or dearer for Americans?

Cheaper than six weeks ago, still dearer than in 2024. The peso went from about 20.79 per dollar at the end of 2024 to just under 17 in early September 2026, then weakened to about 18.6 in late October.

Take a property priced at MXN 5 million. At 20.79, a dollar buyer needed about $240,500. At 17.03, it was about $293,600. At today's 18.6, it's about $269,000. The peso price never moved.

What to do: if the price is in pesos, agree it in pesos and lock your exchange rate as soon as the deal is signed, because a few weeks between offer and transfer can move the dollar cost by 5% or more. If the price is in dollars, remember sellers live in pesos: the weaker peso since September gives them more pesos per dollar, so they have less reason to cut than they did in the summer.

Property price Pesos per dollar Approx. dollar cost When
MXN 5,000,000 20.79 $240,500 End of 2024
MXN 5,000,000 17.03 $293,600 Early September 2026
MXN 5,000,000 18.6 $269,000 Late October 2026

Is financing a Tulum property still too expensive?

Yes. Leveraged buyers should be much more careful than cash buyers.

Banco de México's average fixed-rate mortgage quote was 11.31% in August 2026. At that rate, borrowing MXN 3 million (about $161,000) over 20 years costs about MXN 31,600 a month (about $1,700), before insurance.

A condo that rents for about 5.5% gross can't carry debt at 11%. Foreign buyers usually get fewer and worse loan options than Mexican residents with local income.

So cash changes the timing question. A cash buyer can use today's slow market to push the price and close fast. A buyer who needs a big loan gains more from waiting for cheaper credit than from a small discount now.

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Can foreigners safely buy property in Tulum?

Yes, through a fideicomiso, but the real risk is the property underneath, not the trust.

Tulum is in Mexico's restricted coastal zone, so foreigners hold residential property through a Mexican bank trust (fideicomiso). You're the beneficiary, with the right to use, rent, sell and pass on the property, for renewable periods of up to 50 years.

The trust is routine. The danger is the land and the paperwork: ejido history, liens, missing permits, an unregistered condominium regime, environmental problems. Check all of these before money moves.

A big discount is only good news once you know why the property is cheap.

Are Tulum’s water and sewage problems serious enough to affect a purchase?

Yes. Water, sewage, roads and sargassum can make two condos at the same price very different investments.

In June 2025, 16,474 lots were waiting for a water connection. The fix, a MXN 543 million field of new wells listed on the federal Proyectos México platform, was refused its environmental permit by SEMARNAT in June 2025, mainly over its impact on the Jaguar Park, and we found no sign of a new approval. On sewage, Tulum's College of Engineers said in September 2025 that about 60% of the urban zone had no sewer, naming La Veleta among the areas still waiting.

On the beach side, the state collected about 18,330 tonnes of sargassum in Tulum between January and late September 2026, and the federal government has put about MXN 2 billion into a Quintana Roo sargassum plan.

What to ask for each building: where the water comes from and how big the cistern is, whether it's on the sewer or on its own treatment plant or biodigester, how often the power fails, whether the road is paved and floods, and how much the rental plan relies on a beach that suffers in sargassum season. Those answers matter more than a rooftop pool.

Can Tulum property prices start rising strongly again?

They can rise again, but not with every condo pulled up together.

The long-term case is real: an international airport, the Maya Train, a global name and North American connections, even with fewer flights for now. Mexico's housing market is also still firm: Sociedad Hipotecaria Federal's index rose 7.3% year over year in the second quarter of 2026.

Tulum's problem is supply. Building ran far ahead of demand, so the next upswing will pick winners: easy access, bigger layouts, good architecture, reliable services, low density, strong management, clean paperwork and spots where an identical project can't pop up next door.

Generic studios in big investor projects face a long wait. The city can recover without rescuing every condo.

What kind of Tulum deal is actually worth buying now?

A finished, legally clean property, bought cheaply enough that the numbers work with boring assumptions.

Start from resale prices, not the developer's launch price. If a condo was "worth" $250,000 two years ago but similar units now struggle to sell at $180,000, $180,000 is the market.

Keep rental assumptions conservative. AirDNA shows 46% average occupancy and falling nightly rates; a plan built on 70% occupancy needs hard proof from that exact unit. Ask for 12 months of real booking statements and ignore projections.

Prefer buildings that have been running a few years: you can see whether the HOA has money, whether the pool keeps breaking, whether guests complain about construction noise and whether the developer delivered what it promised. With this much choice, there's no reason to settle.

Is it better to buy Tulum property now or wait?

For an average property, wait or negotiate much harder. For a good resale at a real discount, buying now can make sense.

Nothing in the data says you need to rush. Sales have halved, inventory is deep, hotel occupancy keeps falling and airlines are cutting routes. Sellers don't have the power to punish you for waiting a few months.

Waiting for a crash can also backfire. Asking prices have held far better than sales, construction costs rose fast and Mexico's wider market is still rising. And the peso can move against you again: it was under 17 per dollar only six weeks ago.

The practical approach: keep looking, make low offers and buy when one specific property is cheap enough to cover Tulum's current risks. You don't need to call the bottom if the deal already works.

So, is it a good time to buy property in Tulum now?

Yes, but only selectively. Buyers have more leverage than in years, while the average condo still carries too much supply and rental risk to call the market cheap.

The opportunity is the gap between sellers who remember boom prices and the market they now sell into. Sales fell about 51% between 2023 and 2025, listed prices are down only 3.6%, and you can compare finished units instead of renderings.

Tourism gives no reason to rush: hotel occupancy is down about 8 points this year, airport traffic fell by a third in the first half, and Airbnb nightly rates dropped 23.6%. Mortgages around 11% favor cash buyers, and the peso moved about 9% in six weeks this autumn.

We'd buy when four things line up: a strong micro-location, a finished and legally clean building, rental numbers that work at 46% occupancy or a 5% long-term yield, and a price clearly below competing resales.

We'd walk away from generic presales, inflated Airbnb projections, unregistered rentals and sellers asking 2022 prices. Tulum is interesting again because buyers can be picky.

Our methodology

This article estimates whether buying in Tulum makes sense in late 2026, by looking at supply and sales, asking prices, tourism, rental income, financing, currency, infrastructure and legal risk.

Supply and sales come from the InfoHabitat and Softec analysis reported by El Economista in July 2026. Asking prices and listing counts come from Propiedades.com and TuLugar (October 2026); the AMPI Tulum figure comes from an El Economista interview. Tourism comes from Quintana Roo's official SITUR-Q and SEDETUR data, airport traffic from AFAC statistics, and short-term rentals from AirDNA (12 months to September 2026). Yields and loan payments are our own simple calculations from these figures.

Rules come from official sources: the Secretaría de Relaciones Exteriores for fideicomisos, the Quintana Roo government for short-term rental registration, SEDETUS and the municipality for irregular developments, and Banco de México and Sociedad Hipotecaria Federal for mortgage rates and the national price index.

We checked these figures in October 2026. Conversions use about 18.6 pesos per US dollar and 20.9 pesos per euro.

Limits: asking prices are not sale prices, and portal listing counts include duplicates. Rents and prices come from different units, so yields are rough. AirDNA's count of active listings depends on its own method, and other providers give different numbers.

Key sources used for this analysis include El Economista on Tulum supply, sales and absorption, El Economista's interview with AMPI Tulum, Propiedades.com on Aldea Zama, Propiedades.com on La Veleta, Propiedades.com on Lúum Zama, TuLugar's Tulum market report, SITUR-Q hotel occupancy data, SITUR-Q's 2025 tourism report, Por Esto! on September 2026 occupancy, El Economista on Tulum airport traffic (AFAC), El Imparcial on flight cuts, AirDNA Tulum, the Quintana Roo government on rental registration, Riviera Maya News on rental fines, Airbnb on lodging tax collection, The Mexico Handbook on HOA fees, Por Esto! on the 18 developments closed, Riviera Maya News on the SEDETUS list, the SEDETUS registry of developments, Tulum Times on Ocean Tulum, Quinta Fuerza on the October 2026 warnings, Banco de México exchange-rate data, Sociedad Hipotecaria Federal, the Secretaría de Relaciones Exteriores on fideicomisos, Proyectos México on the Tulum water project, Por Esto! on SEMARNAT's refusal, Riviera Maya News on Tulum's sewer gap, Diario Cambio 22 on sargassum collected, the federal sargassum plan and PROFEPA's enforcement in Tulum.

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