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15 strong trends for 2025 in the Curitiba property market

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Authored by the expert who managed and guided the team behind the Brazil Property Pack

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What is happening in Curitiba’s real estate market? Are prices on the rise or decline? Is Curitiba still attracting attention from foreign investors? How are local government policies and taxes shaping the real estate landscape in 2025?

These are the questions we hear every day from professionals, buyers, and sellers across Curitiba and beyond. Maybe you’re curious about the same things.

We know this because we stay closely connected with local experts and people like you, exploring the Curitiba real estate market daily. That’s why we crafted this article: to offer clear answers, insightful analysis, and a comprehensive view of market trends and dynamics.

Our aim is straightforward: to make sure you feel informed and confident about the market without needing to search elsewhere. If you think we missed something or could improve, we’d love to hear your feedback. Feel free to message us with your thoughts, and we’ll strive to enhance this content for you.

How this content was created 🔎📝

At The Latinvestor, we study the Curitiba real estate market every day. Our team doesn't just analyze data from a distance—we're actively engaging with local realtors, investors, and property managers throughout the place. This hands-on approach allows us to gain a deep understanding of the market from the inside out.

These trends are originally based on what we’ve learned through these conversations and our observations. But it was not enough. To back them up, we also needed to rely on trusted resources, like TomTom Traffic Index, IBGE News Agency, and the NDB's project insights (among many others).

We prioritize accuracy and authority. Trends lacking solid data or expert validation were excluded. For the "trends" meeting our standards, we go and look for more insights from real estate blogs, industry reports, and expert analyses, alongside our own knowledge and experience. We believe it makes them more credible and solid.

Trustworthiness is central to our work. Every source and citation is clearly listed, ensuring transparency. A writing AI-powered tool was used solely to refine readability and engagement.

To make forecasts accessible, our team designed custom infographics that clarify key points. We hope you will like them! All illustrations and media were created in-house and added manually.

If you think we could have done anything better, please let us know. You can always send a message. We answer in less than 24 hours.

1) Virtual reality tours will become more popular, simplifying remote property viewings for buyers

Virtual reality tours are making it easier for buyers to view properties remotely.

Back in 2023 and 2024, the virtual tours market was on a roll, expected to grow from $1 billion to nearly $18 billion by 2035. This boom, with a yearly growth rate of about 28%, showed how much people were getting into VR for real estate.

Buyers' tastes have changed big time. Surveys from those years revealed that 67% of home buyers wanted a virtual tour when checking out a listing, and half of them preferred it over just photos. This wasn't just a fad; it showed how much buyers loved exploring homes from their couches. Plus, homes with virtual tours were selling 31% faster and at prices 9% higher than those without.

VR tech has come a long way too. By 2024, it was more accessible and affordable, with 360 virtual tours starting at $650 per apartment. This made it a sweet deal for both buyers and sellers. In places like Brazil, especially in cities like Curitiba, the rise in internet use and digital know-how made virtual tours a hit among homebuyers.

Sources: PhotoUp, Spotless Agency, GlobeNewswire, 360 Photographers

2) Rents in new neighborhoods will rise due to modern amenities and infrastructure

Curitiba is buzzing with new neighborhoods, especially in 2023 and 2024, thanks to modern amenities and infrastructure.

Take the PARC Autódromo project, for instance. It's turning an old racetrack into a lively community with 35 towers, 300 houses, and over 200 commercial spaces. This area is designed to draw people in with its sustainable and modern vibe.

People are flocking to these areas because they offer a better quality of life. Think green spaces, sports arenas, and pet-friendly zones. The Gross Sales Value for projects like PARC Autódromo is a whopping R$4 billion, showing just how valuable these modern infrastructures are.

Curitiba's multifamily housing market is set to bounce back in 2025, fueled by the demand for these modern perks. High occupancy rates are a testament to this, with over half of new apartments rented out within three months of being ready. Renters are clearly keen on living in places with all the contemporary conveniences.

In these newly developed neighborhoods, rents are expected to rise due to the allure of modern amenities and infrastructure. This trend is evident as new constructions are quickly snapped up, reflecting the high demand.

As Curitiba continues to evolve, these modern neighborhoods are becoming the go-to spots for those seeking a blend of comfort and convenience. The city's transformation is a clear indicator of the growing appeal of such developments.

Sources: HousingWire, World Habitat, Click Petróleo e Gás, CRE Daily

infographics rental yields citiesCuritiba

We did some research and made this infographic to help you quickly compare rental yields of the major cities in Brazil versus those in neighboring countries. It provides a clear view of how this country positions itself as a real estate investment destination, which might interest you if you’re planning to invest there.

3) Santa Felicidade will attract more interest as it gains fame as a cultural and culinary hub

Santa Felicidade is quickly becoming a favorite spot for culture and food enthusiasts.

The neighborhood's property values are climbing, with a median sales price of R$1.690,000 and a median price per square meter of R$4,420. This uptick suggests that more people are eager to live here, likely drawn by its vibrant cultural and culinary scene.

In recent years, Santa Felicidade has welcomed a wave of new restaurants and cultural venues. Local guides now offer tours showcasing the best local foods, underscoring the area's thriving culinary scene. This boom in dining options and cultural activities is attracting both tourists and locals alike.

The neighborhood's growing reputation is bolstered by glowing reviews on platforms like Tripadvisor. These reviews often spotlight local attractions, which in turn draw more visitors. The local government's initiatives, like turning November 15th Street into a pedestrian-only zone, have further enhanced Santa Felicidade's appeal as a cultural hotspot.

Santa Felicidade's charm is not just in its food but also in its atmosphere. The area is known for its lively festivals and events, which add to its allure. This festive spirit is a significant factor in why people are increasingly interested in the neighborhood.

With its unique blend of culture, food, and community spirit, Santa Felicidade is poised to see even more interest from potential property buyers. The neighborhood's transformation into a cultural and culinary hub is undeniable.

Sources: Tripadvisor, FazWaz, Innovations of the World

4) Interest in Alto da Glória will decrease due to rising traffic congestion

In 2023, the TomTom Traffic Index revealed that travel times in Curitiba increased by 20 seconds per 10 km, highlighting worsening congestion.

For those living in Curitiba, rush hour has become a real headache, with residents spending an extra 94 hours annually in their cars. This added time on the road is not just a minor inconvenience; it’s a major frustration that’s pushing people to consider moving to less congested areas.

Alto da Glória, once a sought-after neighborhood, is now feeling the pinch of this traffic chaos. The increased congestion is making it less attractive to potential residents and investors, who are wary of the daily grind of long commutes.

Urban planning documents from the Research and Urban Planning Institute of Curitiba (IPPUC) shed light on these challenges. The Integrated Transport Network (RIT) is struggling, with slower speeds due to increased road congestion, which is affecting its operational capacity.

These traffic woes are not just numbers on a report; they’re impacting daily life and the appeal of neighborhoods like Alto da Glória. The congestion is a significant factor in the decision-making process for those considering a move to the area.

As the city grapples with these issues, the once vibrant Alto da Glória is seeing a decline in interest, as potential buyers and investors look elsewhere for more convenient living options.

Sources: TomTom Traffic Index, GTAI Report

5) Remote work growth will boost demand for properties with home office spaces

In Brazil, remote work has surged, transforming how people choose their homes.

By 2024, 41% of workers were in hybrid roles, a big jump from 2022's 7.4 million remote workers. This shift means people now want homes that fit their work-from-home lifestyle.

In fact, a survey from September 2023 found that 98% of employees preferred some remote work. This shows a clear demand for homes with dedicated office spaces.

Real estate listings are catching on, often highlighting home office features to attract buyers. The booming home office furniture market in Brazil, with ergonomic chairs and adjustable desks, reflects this trend.

Many are now looking at larger or suburban homes that offer dedicated office spaces. Media often talks about the perks of remote work, like better work-life balance, which boosts interest in such properties.

As remote work becomes more common, homes with office spaces are in high demand, reshaping the real estate market.

Sources: IBGE News Agency, Statista, Remote People

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6) Eco-friendly homes will see higher demand as buyers become more environmentally conscious

Demand for eco-friendly homes is rising as more people become environmentally conscious.

Take Curitiba, for example. This city boasts 60 square meters of green space per person, which is well above the World Health Organization's recommendation. Such abundant greenery is making eco-friendly living more appealing, as it improves both air quality and mental health.

Another factor is the booming market for sustainable construction materials. It's expected to hit USD 734.9 billion by 2032, showing a clear shift towards eco-friendly options like bioplastics and recycled materials. This isn't just about what we build with; it's a change in how we think about building.

In 2024, the demand for eco-friendly homes surged, signaling that sustainable living is becoming the norm. Features like renewable energy and sustainable materials are now key selling points, changing the real estate game. Curitiba's Solar Pyramid project, which cuts CO2 emissions, is a prime example of how clean energy is raising environmental awareness.

As more cities follow Curitiba's lead, the real estate market is seeing a shift. Buyers are increasingly looking for homes that offer not just comfort but also a smaller carbon footprint. This trend is reshaping how properties are valued and sold.

With these changes, it's clear that the future of real estate is green. As environmental awareness grows, so will the demand for homes that align with these values.

Sources: Dormakaba Blog, GlobeNewswire, The Madrona Group, C40 News

7) Foreign buyers will shift focus to central locations, reducing interest in some neighborhoods

Foreign buyers are increasingly drawn to central Curitiba for property investments.

Back in 2023 and 2024, property prices in central Curitiba began to rise, making these areas more attractive to foreign investors. They often see higher prices as a sign of better investment potential and a higher quality of life. This trend has been particularly noticeable in neighborhoods like Centro, where new cultural and commercial spaces have emerged.

The demand for amenities and services in central Curitiba has surged, with new developments boosting the long-term value of these areas. Foreign buyers are drawn to locations that offer a vibrant urban lifestyle, and central Curitiba fits the bill perfectly. The extension of tram lines and the renovation of historic sites have further enhanced the appeal of these neighborhoods.

Infrastructure improvements have made central areas even more enticing. These enhancements not only improve accessibility but also add to the charm and convenience of living in the city center. The availability of amenities and services in these areas is a major draw for foreign investors.

Global trends show a growing preference for urban centers among foreign investors. Central Curitiba offers an abundance of amenities and services, making it a prime choice for those seeking the urban lifestyle. As a result, peripheral neighborhoods may see a decline in foreign buyers as the focus shifts to more central locations.

Some neighborhoods will see a decline in foreign buyers as they focus on more central locations. This shift is driven by the desire for a vibrant urban lifestyle and the availability of amenities and services in central Curitiba.

Sources: Numbeo, The Rio Times

8) International schools will draw more foreign buyers to certain neighborhoods

International schools can be a magnet for foreign buyers in certain neighborhoods.

Take the International School of Curitiba (ISC) as an example. Over the past few years, it has seen a 65% jump in enrollment. This surge is largely due to multinational companies setting up shop in the area, bringing in families who prioritize top-notch education for their kids.

When international schools pop up, the demand for nearby properties often rises. Expat families want to live close to these schools, making these neighborhoods more attractive and potentially pushing up property prices.

Living near an international school isn't just about convenience; it's about community. These areas often become hubs for expatriates, offering a sense of belonging and shared experiences, which can be a big draw for newcomers.

In Curitiba, for instance, the presence of ISC has not only boosted local property markets but also enhanced the area's reputation as a desirable place to live for international families.

So, if you're considering buying property in the country, keep an eye on neighborhoods with international schools. They might just be the next hot spot for real estate.

Sources: School Rubric, Search Associates, Brazil Chamber of Commerce

statistics infographics real estate market Curitiba

We have made this infographic to give you a quick and clear snapshot of the property market in Brazil. It highlights key facts like rental prices, yields, and property costs both in city centers and outside, so you can easily compare opportunities. We’ve done some research and also included useful insights about the country’s economy, like GDP, population, and interest rates, to help you understand the bigger picture.

9) Curitiba’s property prices will rise moderately due to steady demand

Curitiba's residential property prices are on the rise due to a steady demand for homes.

With the city's population expected to grow from 3,852,000 to 3,889,000 between 2024 and 2025, more people will be looking for homes. This increase in population naturally boosts the demand for housing, making it a good time to consider buying property.

Stable employment rates in Brazil play a crucial role in this trend. When people have secure jobs, they're more inclined to invest in property. This stability in employment is a key factor driving the housing market in Curitiba.

In areas like Matriz, Curitiba, properties are selling between R$349,000 and R$850,000, showing a wide range of options for buyers. This variety in pricing indicates active buying, which can lead to an increase in property values.

The city's economic development, although not detailed, aligns with Brazil's general economic growth trends. This alignment supports the idea of rising property prices, as economic growth often leads to increased real estate demand.

Urbanization and migration trends also contribute to the housing demand. As more people move to Curitiba, the influx of new residents further boosts the need for homes, making it a promising market for potential buyers.

Sources: FazWaz.com.br, Macrotrends, CEIC Data

10) Luxury properties in Curitiba will rise in price as affluent buyers find them more desirable

Luxury properties in Curitiba are becoming more desirable to affluent buyers, leading to an expected price increase.

Curitiba is buzzing with high-end real estate listings, showing that more people are interested in purchasing luxury homes here. This surge in interest is a clear sign of the rising demand for upscale properties. The city is not just a place to live; it's becoming a status symbol for those who can afford it.

Curitiba's economic growth is a big draw for wealthy individuals. Over the past 30 years, the city has seen a 7.1% growth rate, outpacing the national average. This prosperity is attracting affluent individuals, who are naturally drawn to luxury properties, further boosting demand.

With a per-capita income that's 66% higher than the national average, Curitiba's economy is one of Brazil's strongest. This wealthier population is on the lookout for luxury amenities and properties, which is pushing prices up. It's a simple case of supply and demand, with the affluent population driving the market.

Exclusive residential projects like the Caximba New Neighborhood are popping up, focusing on enhancing infrastructure and services in upscale areas. These developments make neighborhoods more appealing to affluent buyers, which in turn contributes to the increase in luxury property prices.

Curitiba's blend of economic growth and exclusive developments is making it a hotspot for luxury real estate. As the city continues to attract wealthy individuals, the demand for high-end properties is only set to rise, making it a prime location for investment.

Sources: FazWaz, Soka University, Cities Today

11) Curitiba's rental yields will rise as young professionals drive demand for rental properties

Rental yields in Curitiba are on the rise as young professionals flock to the city.

Since 2023, Curitiba has become a magnet for tech-savvy individuals, thanks to its booming startup scene. The city saw a remarkable jump in startups, growing from 84 to 604 between 2017 and 2022. This surge has drawn in many young professionals eager to dive into new career opportunities.

Curitiba's charm isn't just about jobs. It's been recognized as the second-best city for startups in Brazil from 2021 to 2023, making it a hotspot for skilled workers. The city's efficient urban planning and high quality of life add to its allure, making it a top choice for those looking to live and work in a vibrant environment.

There's a noticeable trend among young professionals who prefer renting over buying. This is especially true in Curitiba, where single-person households are on the rise. Renting offers the flexibility and affordability that many are looking for in today's fast-paced world.

As more young professionals choose Curitiba, the demand for rental properties is expected to grow. This shift is likely to boost rental yields, making it an attractive prospect for property investors. The city's appeal to a younger demographic is a key factor driving this trend.

With its thriving startup ecosystem and appealing lifestyle, Curitiba is set to see continued growth in its rental market. Investors looking to tap into this trend should keep an eye on the city's evolving landscape.

Sources: Innovation of the World, Buildium

Don't buy the wrong property, in the wrong area of Curitiba

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housing market Curitiba

12) Rental yields will rise in newly developed areas as they attract more tenants

In 2024, Curitiba's population hit 3,852,460, growing by 1.03% annually.

This surge in residents has naturally boosted the demand for rental properties, especially in newly developed areas with modern amenities. These areas are becoming hotspots for people seeking contemporary living spaces.

Looking ahead to 2025, Curitiba's metro area is expected to grow by 0.96%, reaching 3,889,000. This steady increase means more people will be looking for homes, pushing rental yields higher in these fresh developments.

Newly developed areas are not just about housing; they often attract businesses and job opportunities. As companies set up shop, more people move in for work, driving up the demand for rentals and, consequently, rental yields.

Transportation is a big deal too. Improved links and accessibility make these areas more attractive to tenants. Urban planners know this well, even if specific reports aren't always available, and they focus on making these areas easy to reach.

Sources: World Population Review, Global Property Guide, Macrotrends

13) Luxury rental yields will drop as high purchase prices surpass rental income growth

Curitiba's luxury real estate market has seen a notable rise in property prices in 2023 and 2024.

In areas like Matriz, properties are selling for between R$420,000 and R$850,000, but rental prices haven't kept up. For example, a 3-bedroom house might rent for a decent amount, yet rental income lags behind purchase prices, creating a gap.

Real estate agencies are concerned about this gap, especially for investors seeking sustainable rental yields. The surge in luxury property construction has increased competition, which can push rental prices and yields down.

Economic reports highlight that income growth among potential luxury renters is stagnant or declining, making it harder for them to afford high rents. Demographic shifts show fewer high-income renters, adding to the challenge of keeping rental rates profitable.

Sources: FazWaz, CRE Daily

14) Online platforms will simplify property buying, drawing more tech-savvy investors

The way we buy and sell properties has changed dramatically, with online platforms making the process smoother and more appealing to tech-savvy investors.

In Brazil, the number of proptech startups has skyrocketed, growing from 500 in 2018 to over 1,200 by 2024. These startups are revolutionizing the real estate market with innovative solutions that make buying and selling properties faster and more efficient. Blockchain technology is also playing a crucial role by ensuring secure and reliable transactions, which is a major attraction for investors.

Digital platforms offer unmatched convenience, with many people now using mobile apps to search for properties. This trend is particularly strong in Brazil, where consumers enjoy the speed and ease of digital solutions. In Sorocaba, for example, the average time to sell a property has dropped by 25% in just one year, highlighting the efficiency of these platforms.

Beyond just buying and selling, the digitalization of real estate services in Brazil includes the adoption of smart home technologies. These advancements not only improve the buying experience but also increase the value of the properties themselves. Investors are drawn to these modern solutions, eager to capitalize on the benefits they offer.

Online platforms are reshaping the property buying landscape, making it more attractive to tech-savvy investors. The integration of technology into real estate is not just a trend; it's a transformation that is here to stay. With these platforms, investors can navigate the market with ease, finding opportunities that were once hard to access.

As the real estate market continues to evolve, the role of technology will only grow, offering even more streamlined and efficient ways to buy and sell properties. This shift is not just about convenience; it's about creating a more dynamic and accessible market for everyone involved.

Sources: Thesis Driven, Inman, Go Avance

infographics comparison property prices Curitiba

We made this infographic to show you how property prices in Brazil compare to other big cities across the region. It breaks down the average price per square meter in city centers, so you can see how cities stack up. It’s an easy way to spot where you might get the best value for your money. We hope you like it.

15) Rebouças will gain appeal with its central location and new infrastructure projects

The Rebouças area is becoming a hot spot thanks to its prime location near the city center and recent infrastructure upgrades.

In Rebouças, the Industrial City of Curitiba (CIC) is a bustling hub, home to over 20,000 companies and providing jobs for around 80,000 people. This vibrant business scene is a magnet for both businesses and residents, making the area a lively place to live and work.

Getting to the city center is now a breeze, thanks to the improved public transportation links. Curitiba's Bus Rapid Transit (BRT) system has been enhanced with dedicated bus lanes and better stations, cutting travel time by 25% and slashing CO2 emissions by 14%. This makes Rebouças a top choice for city center commuters.

There's more on the horizon with government plans like the Pinhão Valley initiative. This project aims to create a vibrant ecosystem where universities, the private sector, and public administration collaborate. Urban development projects in Rebouças are part of this plan, bringing innovation and smart city projects that boost residents' quality of life.

These developments are not just about convenience; they're about creating a community where people want to live. Rebouças is set to become a dynamic area with a mix of business, innovation, and lifestyle opportunities.

With all these changes, Rebouças is on the rise, offering a blend of modern living and easy access to the city center, making it an attractive option for potential property buyers.

Sources: Innovation of the World, NDB, Archiexpo

While this article provides thoughtful analysis and insights based on credible and carefully selected sources, it is not, and should never be considered, financial advice. We put significant effort into researching, aggregating, and analyzing data to present you with an informed perspective. However, every analysis reflects subjective choices, such as the selection of sources and methodologies, and no single piece can encompass the full complexity of the market. Always conduct your own research, seek professional advice, and make decisions based on your own judgment. Any financial risks or losses remain your responsibility.